This sign, that was in front of the Alamo Plaza motel for years on Fort Worth Avenue inDallas, was taken down by a developer who, when asking for tax breaks for his mixed use development, promised to keep the sign intact because of its historic value. After an outcry when he took the sign down after demolishing the building, he had his publicist do a survey about what to do with the sign. Seems now he is breaking the sign up into three pieces and will repurpose them at different parts of the new development. Developers, because they are business people, are only interested in the bottom line, the profit. Oh they may say they want to be good stewards of history, but in the end they are only concerned with how much money it’s going to cost them.
Click on the photo to read the Dallas Observer article about this sign.